Platform about design and technology in the kitchen, home, and bathroom industry
Successful concept is translated
The kitchen industry is embracing the interesting concept of Onlinekeukenveiling. The Zaltbommel-based company gives old kitchens that are being replaced the chance for a second life, whether they come from a private individual or from a kitchen retailer's showroom. Onlinekeukenveiling is now celebrating the birth of Onlinebadkamerveiling, with bathrooms now starting a second life as well.
If you put the mission and vision of Onlinekeukenveiling and Onlinebadkamerveiling side by side, you will undoubtedly see many similarities. It can hardly be otherwise because both companies are brainchildren of Elbert van Dalen. Ten years ago, Elbert founded Onlinekeukenveiling. Elbert: "We worked very hard and used that time to get kitchen traders in the Netherlands to use our services. Needless to say, we learned a lot. Online bathroom auction is embarking on a, hopefully, equally successful and educational journey. A trajectory that my son Laurens will pull."
Elbert: "Online bathroom auction is really a logical sequel to Online kitchen auction. We are already organizing bathroom auctions but it's not structured. With Onlinebadkamerveiling we give bathrooms their own platform, their own website and a recognizable story. The logo shows many similarities with that of Onlinekeukenveiling, precisely to put that recognizability in the spotlight. After all, we see that quite a few dealers in the Netherlands 'do both kitchens and bathrooms'. They will recognize the structure and operation, as well as the website which in terms of look and feel is very similar to that of Onlinekeukenveiling. And thanks to our recent move to a new warehouse, we are ready to launch this story. Plenty of room to give the bathrooms a little space and on the facade the two logos are already showing off nicely side by side."
Laurens van Dalen is the face and driving force of Onlinebadkamerveiling. He is visiting bathroom dealers today to explain the story and the possibilities of cooperation. Laurens: "Here lies a clear difference with Online kitchen auction. In this initial phase of Onlinebadkamerveiling our focus is on the bathrooms from the showrooms, these from private individuals we do not do (for now). First fulfill our healthy ambition in this way, only then will we look at what extra is possible. So if you want to replace one or more bathrooms in your showroom, give us a call and we'll be there."
Replacing a kitchen or bathroom and giving the old one a second life is what Onlinekeukenveiling and Onlinebadkamerveiling are all about every day. To keep this going, Elbert is looking for new employees to put their shoulders to the wheel in this beautiful story. "They then also contribute their bit to the circular economy and the sustainability aspect. Moreover, the selling parties are happy that they still earn something on the kitchen or bathroom that is being replaced while the buyer picks up a kitchen or bathroom at a nice price that will last for quite a few more years. Everyone is happy. And we enjoy doing that."
