Roel Oostra (Keukenspectrum) and Roger Bor (I-Kook) are both guests on this episode of KeukenCast. According to Roel Oostra, Roger Bor is the best entrepreneur in the Netherlands when it comes to 'giving personal attention to the customer in the showroom'. Obviously, presenter Jerry Helmers and sidekick Maarten Zegstroo wanted to know all about that. After all, Roger is a KeukenCoach. But what does a KeukenCoach actually do? In this episode, too, we couldn't escape the issues surrounding scarcity in the labor market. According to Roel Oostra, the kitchen showroom salesman must not forget that he himself must (learn to) grow with the profession. After all, you still want to be able to sell kitchens 10 years from now, don't you? The market is changing incredibly fast, which is why he is happy to share his tips with listeners.
The most striking statement in the podcast? "I'm not a kitchen nerd. Of course, we asked what Roel meant by that. In short, a refreshing view on entrepreneurship in the kitchen industry! And let's not forget Maarten's Minute: the spoken column!