BLANCO Strengthens Its Presence in the Netherlands

Renate Brem is the new Business Development Manager for BLANCO in the Netherlands. She is joining the company specifically to further develop the Dutch market, a responsibility that until recently fell to BLANCO’s subsidiary in Belgium. Renate Brem is a familiar face in the kitchen industry and brings with her many years of experience in the sector.

A proud William Verbiest, Managing Director of BLANCO Belgium, announces the arrival of Renate Brem: “With Renate on board, we can serve our Dutch customers in an even more targeted way while simultaneously identifying and developing new opportunities with them. The Dutch market features an established kitchen retail landscape, strong consumer brands, and a thriving beverage dispensing systems category. Our goal is to accelerate our growth in the Dutch market through the innovation of the BLANCO UNIT and our passion for service and quality.”

Making Everyday Life Easier

As a manufacturer of sinks and kitchen faucets, BLANCO knows that what they call the “water zone”—namely, the combination of sink, kitchen faucet, and waste disposal system—is one of the most frequently used areas in the kitchen. So why not bring these three elements together into a single concept that’s perfectly coordinated in terms of both functionality and design? Drinking, food prep, and cleaning all in the exact same spot—a space tailored entirely to the user’s needs. The BLANCO UNIT was born.

Custom Solutions for the Water Zone

BLANCO’s extensive product line allows users to find a combination that matches their preferred kitchen style. The sinks, available in various sizes, installation methods, and materials (Silgranit, ceramic, stainless steel, and Velgranit when choosing the OOVALON), are the first choice you’ll need to make. Additionally, you can choose a faucet with or without a pull-out spray head, a faucet that folds down if it’s positioned in front of a window, or—with the latest LUNEOO-S model—one without a handle and featuring a separate control panel. Depending on the space available in the base cabinet, BLANCO is sure to find a suitable waste sorting system. Last but not least: the handy accessories that make daily work in the wet area even more enjoyable.

Weather at Gut Böckel

The BLANCO UNIT, along with other new products, will be the centerpiece of BLANCO’s participation in the Küchenmeile. So, anyone who wants to check out the oval OOVALON sink and the LUNEOO-S faucet with a separate control panel—meaning no handle—should, just as in previous years, head over to the picturesque Gut Böckel estate. Of course, you’ll also have the chance to meet Renate Brem, who will be there from Sunday, September 20, through Tuesday, September 22.