Platform about design and technology in the kitchen, home, and bathroom industry
Beko, a global leader in home appliances, showcases innovations from its global brand portfolio that help make daily routines easier, faster, and more efficient.
Beko offers reliable performance and greater efficiency for everyday household routines, with technologies designed to make better use of time, energy, and resources without compromising on results.
When it comes to laundry care, Beko combines proven cleaning performance with greater time and energy efficiency thanks to its patented UltimateWash Technology, which is used in the new Ultimate40′ program.
Ultimate 40′ delivers the same proven cleaning performance with a full drum in just 40 minutes, thanks to an improved drum rib and a new washing algorithm that dissolves detergent faster and distributes water more evenly throughout the drum. As a result, everyday dirt is quickly removed from the entire load, saving up to 35% in both time and energy on daily cycles.
In the kitchen, Beko takes the lead with the PyroPro Self-Cleaning Technology It takes the work out of cleaning the oven. Thanks to the intense heat of 420°C, grease and food residue are burned away, leaving only fine ash that can be easily swept away. This way, the oven is completely cleaned in just 59 minutes, while using up to 47% less energy than a standard pyrolytic cycle.
Beko also offers greater flexibility in terms of refrigeration with its latest refrigerator designs. These combine food preservation technologies, such as AeroFlow™, which ensures stable temperatures in the refrigerator and helps keep food fresh longer.
Our new line of high-capacity, energy-efficient combination refrigerators includes 54-cm built-in models and 60-cm freestanding models. The 54-cm built-in combo refrigerator has an energy efficiency rating of B, while the 60-cm combo features a stylish and ergonomically placed display on the vegetable drawer, putting freshness control right at your fingertips.
The new large-capacity lineup of over 600 liters includes 91-cm four-door multi-door refrigerators and 91-cm side-by-side refrigerators. These offer a more spacious, premium size for busy households. Both models are available with an ice and water dispenser and can produce up to 2 kg of ice per day, ensuring that refreshing drinks are always on hand.
Together, the redesigned refrigerator models were developed to keep food fresh longer, support more efficient storage, and make it easier to integrate refrigeration into various kitchen spaces.
Whirlpool combines advanced technology with sophisticated design to help consumers get more out of their everyday appliances. With a clear focus on the premium segment, the brand brings together sophisticated design, intuitive technology, and personalized innovation to create appliances that deliver a more seamless everyday experience.
When it comes to laundry care, the Whirlpool 60% washing machine technologies are more efficient than models with an A energy rating. With a 9-kg capacity, they deliver powerful cleaning performance while significantly reducing energy consumption.
In the kitchen, Whirlpool’s MattProtect Technology Sophisticated design with long-lasting surface protection. Compared to standard glossy ceramic glass, matte glass offers up to 3 times greater scratch resistance, is up to 3 times easier to clean, and has more than 3 times greater resistance to chipping. As a result, surfaces remain flawless longer, even with the rigors of daily cooking.
Ragıp Balcıoğlu, Chief Marketing and Strategy Officer at Beko, says: “Innovation isn’t just about introducing new technologies. It’s about understanding how people live and translating technology into solutions that offer real benefits in everyday life. Across our brands, our latest innovations combine technology, performance, and thoughtful design to save time on laundry and drying, simplify meal preparation and cleaning, and keep food fresh longer. Thanks to our global experience across various markets and with different brands, our strong R&D capabilities, and our expertise in design, we continue to develop solutions that make daily life simpler, more efficient, and more enjoyable, while also contributing to a more sustainable way of living.”
Neem dan rechtstreeks contact op met Beko.
Contact opnemen
Our story begins in 1955, at the time when white goods became a fixture in every household. Since then, we have become Europe's favorite brand of freestanding home appliances. For the past 20 years, we have focused on innovation to make our customers' lives easier and healthier. The ease of use and practical [...]
Bekijk Bedrijfsprofiel
