Porsche and SMEG join hands and launch exclusive collection

Two iconic brands, Porsche and SMEG, join forces for a unique collaboration that celebrates innovation, precision and timeless aesthetics. Inspired by Porsche's rich motorsport history and SMEG's iconic design DNA, they are launching an exclusive collection of kitchen appliances where form, function and emotion come together. This collaboration speaks to lovers of design, craftsmanship and exclusivity - an ode to heritage, emotion and aesthetics in everyday life.

In honor of Porsche's first overall victory at Le Mans

The Porsche x SMEG collection is anchored by a limited series inspired by the legendary Porsche 917 KH in its iconic Salzburg livery - the car that won Porsche's first overall victory at the 24 Hours of Le Mans in 1970 obtained. The collection includes a striking red refrigerator and a matching automatic coffee maker, each limited to 1,970 numbered copies. These pieces are more than appliances - they are design statements, enriched by the legacy of motor racing, for lovers of the exceptional.

"At the heart of this collaboration lies a shared philosophy: to create objects that are not only functional, but also emotionally resonant. Porsche, with its legacy of technical excellence and motorsport triumphs, and SMEG, known for its iconic appliances and Italian design flair, have come together to create a collection that is as bold as it is beautiful," said Stefan Büscher, CEO of Porsche Lifestyle Group.

"At SMEG, we believe in creating products that bring joy through design and performance," he said. says Vittorio Bertazzoni, president of SMEG. "Working with Porsche has allowed us to push the boundaries of what a kitchen appliance can do. This collection is a tribute to craftsmanship, heritage and the beauty of everyday rituals."

The SMEG x Porsche Collection:

The Porsche x SMEG 917 Salzburg Red - Limited Edition is the most exclusive refrigerator in the Porsche x SMEG series. There are only 1,970 numbered copies available, each bearing a metal plate certifying its uniqueness. The iconic SMEG refrigerator is fully customized with livery elements of the Porsche 917 KH Salzburg: The color is 917 Salzburg Red, the iconic Porsche stripe runs across the door and sides, and the number 23 refers to the starting number of the winning Le Mans car. The matte black handle is proportionally matched to the refrigerator and adds to the harmonious design. Even the inside is finished with dark accents that reference the black details on the outside.

REFRIGERATOR FAB28 | CARRARA WHITE METALLIC and SHADE GREEN METALLIC

The Porsche x SMEG refrigerator (270L, including 26L freezer space) reflects the iconic design of the Porsche 911 GT3 RS. The door and handle are executed in a style that references this legendary model, with characteristic Porsche stripes across the door and sides. The matte black handle and subtly placed SMEG logo give the design a distinct identity, while the interior is refined with dark accents.

COFFEE MACHINE BCC12 | 917 SALZBURG RED

The automatic coffee machine Porsche x SMEG 917 Salzburg Red - Limited Edition is the most exclusive small household unit in the collection. Each unit features a metal plaque as proof of authenticity. The coffee machine is finished in 917 Salzburg Red, with the iconic number 23 and Porsche lettering on the side, a direct reference to the race car. Matte black accents on the front panel, steam pipe and drip tray reflect Porsche's design heritage. This compact yet powerful machine offers professional-level coffee with a built-in grinder. Every detail balances style and functionality: from fresh beans to the perfect cup.

BROWN TSF01 | CARRARA WHITE METALLIC and SHADE GREEN METALLIC

Inspired by the style of the 1950s, with Porsche striping, matte black accents and a numbered control knob. In addition to 6 different toasting levels, the toaster also has a defrost function, reheat function and bagel function (to toast only one side of the bread).

WATCHER KLF03 | CARRARA WHITE METALLIC and SHADE GREEN METALLIC

With a capacity of 1.7L (7 cups), Porsche striping and details such as matte black accents and custom icons. The "Soft Opening" lid, removable lime filter and automatic shut-off make this a functional and safe showpiece.

BLENDER BLF03 | CARRARA WHITE METALLIC and SHADE GREEN METALLIC

A stylish blender with 1.5L Tritan™ Renew jug, 4 speed levels, 3 programs (Smoothie, Green Smoothie and Ice Crush) and a Pulse function. Porsche details are incorporated into the matte black accents and subtly numbered controls.

The Porsche x SMEG collection will be available exclusively through October 15: SMEG flagship stores, authorized dealers, Porsche Design Shops, selected Porsche Centers, official online platforms of both brands as well as selected design and concept stores.